UI/UX Designer and No-code Developer (Sep 2023 - Jul 2025)
My Responsibilities in This Project
Designed and built the TapTalk website (https://www.taptalk.io) from scratch using FIgma & Webflow, supporting marketing and sales to get more clients and leads.
Collaborated closely with the marketing and sales teams to align website goals with business objectives.
Supported the marketing team with custom landing pages tailored to specific campaigns.
Integrated responsive design principles for seamless mobile and desktop experiences.
Positive Impact I Made
When I joined the project, the company’s website was scoring an E (29%) on GTmetrix with over 5s load time. After a full audit and optimization—ranging from layout structure, responsive design, to asset management—I successfully improved the performance score to an A (95%) with under 1s LCP and 0 layout shift.
Successfully optimized the performance of our company’s website, improving GTmetrix scores from an E (29%) to an A (95%) by reducing load time, blocking time, and layout shift through strategic design and Webflow implementation.
Enhanced technical SEO by optimizing load speed, structure, and layout shift—contributing to better crawlability, higher Core Web Vitals scores, and improved organic visibility.
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